About me the Happy Fish Farmer

Hi! I'm Esobel Jaen-Fernando, an aquaculture professional and fish enthusiast for 11 years now (2024). I experienced working in a grouper and seabass hatchery - from breeding, larval rearing to nursery. I witnessed and supervised the hatchery construction which are all composed of indoor and outdoor tanks. I stayed in the same farm for 6 years so I also experienced a lot of maintenance due to the wear and tear of the facility and hatchery equipment in a salt water environment (yes, the rustiness of everything can be dealt with by just using high quality plastics and fiberglass!). There were no HR, Admin and Logistics Officers for about 3 years so I also filled in the roles, aside from managing the production.

After my grouper and seabass journey, I tried tilapia hatchery and it was good. I imparted my hatchery management skills to the team and together, we achieved 85%+ survival rate. When I arrived it was only 40%. But since I had a good team, all I needed to do is to tap on their talents and make everything systematic.

For me, to increase the survival and growth rates of the fry, there are three main focuses. First is the science - water quality and feed management for all the stages of the fry (to fingerlings). Second is the art of doing things - it's more than the science itself but the way of doing things - from planning your production cycles and your budget to seeing whether the fish are happy or sad. Last, but most important, is the people. If the team handling the farm is well-engaged, motivated, coached and cared for, they will give their 101% to making sure that the KPIs will be hit.

COUNTRIES TRAVELLED FOR WORK

Philippines

Indonesia

Uganda

Ivory Coast

Zambia

Vietnam

Thailand

Taiwan

WORK EXPERIENCE

Key Account Manager - Aquaculture | Hatchery, Nursery

ADM Animal Nutrition

February 2024 - Present

Ho Chi Minh, Vietnam

Farm Lead (Planning)

Aboitiz Equity Ventures: Fish of Mind Project

September 2022 - February 2024 (6 months, contract)

Metro Manila / Davao City, Philippines

Member: Board of Directors

When In Baguio Inc

January 2022 - July 2024 (2 years and 6 months)

Baguio City, Philippines


Management Coach

When In Baguio App

December 2020 - December 2021 (1 year)

Baguio City, Philippines

Production Manager

PT Forever Oceans Indonesia

October 2022 - July 2023 (10 months)

Wineru, Likupang, North Sulawesi

Indonesia

Hatchery Process Improvement Consultant

Yalelo Zambia

February 2022 - June 2022 (5 months)

Siavonga, Zambia


Hatchery Manager

Yalelo Uganda

January 2021 - December 2021 (1 year)

Jinja, Uganda

Operations Manager

Mayamang Karagatan Inc.

September 2016 - December 2020 (4 years 3 mos)

Sual, Pangasinan, Philippines


Marine Finfish Hatchery Supervisor

Mayamang Karagatan Inc.

November 2014 - October 2016 (2 years)

Sual, Pangasinan, Philippines

Quality Assurance Inspector

Century Pacific Food, Inc. 

February 2014 - November 2014 (11 months)

Biñan, Laguna, Philippines

Research Assistant

National Fisheries Research and Development Institute

October 2012 - December 2013 (1 year 3 months)

Quezon City, Philippines


EDUCATION

University of the Philippines Los Baños

Bachelor of Science in Biology Major in Zoology

2006-2012

Central Luzon State University

Master of Science in Aquaculture

2018-Present

Intern - Grouper Hatchery Management

CV Dewata Laut Group of Companies

May 2015 - July 2015

Bali, Indonesia

Intern - Grouper Hatchery Management

Balai Besar Riset Budidaya Laut dan Penyuluhan Perikanan

February 2015 - April 2015

Bali, Indonesia

Intern - Marine Finfish Hatchery

Southeast Asian Fisheries Development Center - Aquaculture Department (SEAFDEC)

November 2014 - December 2014

Tigbauan, Ilo-Ilo, Philippines

John Maxwell's Developing the Leader within you

Inspire Leadership Consultancy Inc. 

Issued October 2016 (No Expiration Date)

CERTIFICATIONS AND TRAININGS

Problem Solving and Decision Making

Civil Service Commission

Issued May 2018 (No Expiration Date)

Space Management

Powermax Consulting Inc

Issued July 2017 (No Expiration Date)

Advanced Supervisory Training

Ancilla Enterprise Development Consulting

Issued February 2016 (No Expiration Date)

Hatchery Management of Siganids

Mindanao State University

Issued January 2015 (No Expiration Date)

Non-Professional Drivers License

Department of Transportation Land Transportation Office - Philippines

Issued November 2019 (Expiration Date: July 2024)

LANGUAGES SPOKEN

English Tagalog   Cebuano (limited) Bahasa Indonesia (limited)

email: admin@esobeljaen.info

mobile: +63 905 292 5051

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